Digital Marketing Expert

Etoos Education Pvt Ltd
Kota - Gumanpura
25,000 - 40,000
/Monthly
Requirements
No experience required
Less than 10th
18 - 40 years
No gender preference
Timings
Working Days
5 days/week
Morning Shift
9:00am - 6:00pm

Job Description

We are looking a marketing professional with 4 years of experience in digital space primarily in paid media, strategic & business planning, pan India delivery executing digital campaign (across all domains), efficient key account management and people management. We need someone with Google Adwords experience (Google Adwords Certified Preferred) who can creatively and effectively manage and optimize PPC campaigns to generate maximum ROI for our education company. Experience with Yahoo/Bing and Facebook Pay per Click campaigns for education domain is a plus. 

 

Duties and Responsibilities: 

 Experience in handling large scale campaign planning above 20 lakhs per Months with optimization for both performance and brand impact.

 He has hands on experience in handling Digital projects (market research, segmentation, strategy, campaigns), Social Media Marketing, Search Engine Marketing (SEO & SEM).

 Manage and optimize existing PPC campaign components including, but not limited to Ad Copy, Bid Prices, Cost per Conversion, Cost per Click, Keyword Research, etc.

 Continually optimize pay-per-click campaigns in AdWords, Facebook other search engine marketing platforms

 Implement ad copy tests to produce optimal click-through and conversion rates

 Monitor campaign results, and analyze and report key metrics

 Manage budgets to ensure proper allocation in accordance with goals

 Utilize bid management tools & create copy content for campaign ad copies. 

 Conduct keyword research and selection for pay-per-click campaigns

 Proactively offer strategic campaign recommendations

 Strong understanding of SEO and Google Analytics process.

 Strong work ethic & other administrative duties

Additional requirements
Previous Experience
Digital Marketing Expert,
Education / Training
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Digital Marketing Expert
Digital Marketing Expert in Etoos Education Pvt Ltd
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